Wednesday, December 3, 2014
Builder Tip: Team Up with an Advertising Agency for a Marketing Boost
Understandably, homebuilders don’t spend a lot of time on the web. You’re most likely to be found on site, busy with construction work on your latest project or perfecting the details of the houses you’re building. With more than 500 million people on Facebook, however, you can’t afford to ignore the social aspects of your business online. As an advertising agency that specializes in working with homebuilders and developers like you, we at Bottomline Marketing understand what needs to be done for you to reach the people who count. Social media sites such as Facebook have changed the way advertising and marketing work. They’ve made sharing information so much more convenient, and consumers are steadily relying on online information in order to decide which companies and products to patronize.
http://www.bottomlinemarketing.ca/builder-tip-team-advertising-agency-marketing-boost/
Tuesday, December 2, 2014
Homebuilder Advertising Agency on the Many Perks of Twitter Marketing
Home construction is a billion-dollar industry in Canada. Before contractors and specialist firms can take a slice out of this lucrative pie, though, they have to invest money into advertising their services first. As a leading homebuilder advertising agency, we believe that marketing budgets don’t necessarily have to be six-figure sums. In fact, all you need to spread the word about your firm is just 140 characters.
http://www.bottomlinemarketing.ca/homebuilder-advertising-agency-many-perks-twitter-marketing/
Monday, December 1, 2014
What Advertising Can Do for You
Advertising
is an important tool that companies all over the world use to market
their products and services. Regardless of the industries they belong
to – be it in the manufacturing or the real estate industry –
companies use advertisements in one form or another to make their
intent to sell their products and services known to their respective
target markets. Home developers and builders that keep on
advertising, for example, gain a competitive advantage over those who
don’t—because it keeps their brand in the hearts and minds of
consumers, which is exactly where they want to be if they want their
businesses to grow.
Monday, October 20, 2014
Marketing Real Estate in a Virtual World
The byword for marketing in today’s
digital world is social media. Of course an advertising agency still
functions to create awareness, but social media allow marketers to
talk to the market on their level. If you need to reach out to your
customers, there’s bound to be a channel they’re tuned into.
Thursday, October 2, 2014
Build More Homes with These Marketing Tips!
Home building is
a billion-dollar industry, but you can’t bring in the big bucks if you don’t
advertise your firm adequately. After all, there are many home builders out
there and only so many customers looking to construct a house at any one point
in time. If you want to land more clients, be sure to heed these three vital
marketing tips:
Wednesday, September 3, 2014
Builders Should Work with an Advertising Agency that Uses Facebook Ads
No other marketing medium has spawned quite as many channels for reaching potential customers in such a short time as the Internet. In the span of a few years, the lead generation options available to an online advertising agency have ballooned so much that it’s difficult to determine which channels are worth investing in. At BottomLine Marketing, we believe that when marketing for home builders, taking advantage of Facebook’s paid advertising system can be well worth the time, cost, and effort. In an environment that touts search engine optimization as the end-all and be-all of online marketing, Facebook’s paid advertising system can often become lost in the menagerie of marketing options, such as Google pay-per-click advertising, local search optimization, and directory submission. However, several real-world examples reveal that Facebook paid advertising should never be ignored.
http://www.bottomlinemarketing.ca/builders-should-work-with-an-advertising-agency-that-uses-facebook-ads/
Monday, August 25, 2014
New Ways to Drum Up Home Building Businesses
Homebuilders can still rely on
traditional advertising methods to drum up their business. These
includes placing business signage on their for-official-use vehicles,
handing out business cards, and using the good ol’ telephone.
However, they can’t miss taking advantage of modern advertising
techniques. Here is a look at the three most popular ones under this
category:
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